Marmalade is a romantic thriller that came out in theaters and for rent on Feb. 9. Marmalade was entirely filmed in Minnesota’s small towns in the summer of 2022. 

Starring Joe Keery from Stranger Things, this movie blends love and crime in a unique way, offering a fresh take on the genre. 

About six years ago, writer and director Kier O’Donnell got the idea for Marmalade. Recognizing the importance of multi-dimensional characters in storytelling, O’Donnell crafted each role to have layers of depth. O’Donnell’s dedication to character development laid the foundation for a narrative that not only entertained but also resonated on a deeper emotional level, showcasing his talent as both a writer and a storyteller.

I find a sense of familiarity as the movie showcases several spots, including the Marine General Store and William O’Brien State Park, both nestled in the town of Marine on St. Croix. The drive-in restaurant in Taylors Falls and the Stillwater Prison also make notable appearances. Anne Healy, the location manager behind these picturesque settings, grew up in Minnesota she expressed her admiration for Marine, Country messenger stating, “Something about Marine makes for perfect filming scenery. It’s so photogenic.” Her eye for detail and her deep connection to Minnesota’s landscapes have undoubtedly contributed to the movie’s immersive experience.

Minnesota’s tax credit program has received a significant boost with the introduction of a 25 percent transferable tax credit, aimed at making filming in the state more accessible and affordable for production companies. This initiative not only incentivizes filmmakers to choose Minnesota as a prime location but also improves economic growth by attracting more production activity. By offering this generous tax credit, Minnesota is positioning itself as a competitive destination for film and television production, ultimately benefiting local businesses, job creation, and the state’s overall economy.

As filming locations are scouted and productions set up camp, local businesses are reaping the benefits. From catering services to equipment rentals, a myriad of enterprises are seeing increased demand, resulting in heightened profits. Furthermore, the influx of cast and crew members translates to a surge in spending on accommodations, dining, and entertainment, further bolstering the local economy. The cast of Marmalade was made up of many local minnesotan actors. With the film industry thriving in Minnesota, the ripple effect of this economic growth is palpable, showcasing the positive impact of strategic tax incentives on both the entertainment sector and local businesses alike.

          Watching Marmalade was an exhilarating watch that  captivated me as a viewer,especially since I am familiar with the St. Croix Valley. It was an entertaining film, with its deep storyline and surprises. The movie is a must watch for locals, as it incorporates familiar sights along the St. Croix Valley, adding an extra layer of enjoyment. From the scenic landscapes in Marine On St. Croix to the small minnesotan towns every detail is woven into the narrative. Marmalade keeps viewers on the edge of their seats with unexpected twists and turns, ensuring that the excitement never fades. Overall, this film is a thrilling ride from start to finish, leaving audiences eagerly anticipating what’s around the next corner.